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In this modern era, advertisements are everywhere. From YouTube videos to blog articles to in-app displays, it is becoming more difficult to run away from ads. While there is a lot of annoying, [...]

Marketing has undergone tremendous changes over the decades and at a rapid pace. Some marketers even believe that marketing has transformed over the past two years compared to the previous 50 [...]

To market your small business in the current economy, you’ll need all the help you can get. Search engine optimization is an excellent place to begin because the first interaction customers [...]

Most business owners and managers have heard of retargeting and remarketing in passing, yet few understand why these strategies are so essential to hike brand awareness and sales. Retargeting is [...]

The visual quality of your online content matters just as much as the meaning of the information presented to your audience. Present insightful information in an artful manner and your audience [...]

In the age of the mobile era, there are numerous methods of consumer communication and engagement with businesses of all shapes and sizes. From online stores to brick-and-mortar fitness centers, [...]

On May 7th, Simplemachine was honored to receive the max McGaugh Award in an awarding ceremony hosted by the Greater Bentonville Area Chamber of Commerce. As a Chamber member, the Company is a [...]

Your website is where potential customers go for answers. They don’t try to track down the physical store or give you a call. They want all of their questions answered upon arriving at your [...]

WordPress plugins and extensions are content management systems that ensure you achieve a customized website. WooCommerce is one such powerful extension that enables individuals to set up online [...]