Maintaining Your Image with Blogging
When you think of blogging tips, you could probably throw five or six off the top of your head right now, and probably twice that number will jog your memory after you run the right keywords through Google and see what you come up with. Let’s have a look at some blogging tips that you hadn’t considered implementing in your 2016 fiscal year:
Do Your Research
In order to keep readers coming back, you need to keep pushing out content that readers want to view, but how do you that if you don’t have a comprehensive understanding of your target audience? A short blog can do a lot for your conversion rate if you answer a question that your target audience is bound to have about your product or service.
Maintain Your Image
Blogging amplifies the social intimacies in your brand. Once you have an image, write toward it and don’t stray from it for any reason. Viewers do not like to be surprised and confused. They want to read a blog about a current event about which they have a certain view, so they will go to your blog and share it and Like it to express themselves on their own pages. Without towing the company personality in your blog, you cannot guarantee this degree of loyalty to your readers.
Frequency, Quality and Quantity
Your goal is to direct a steady stream of readers to your blog. This will not happen if you post 5 blogs a day. High frequency decreases the quality of the great blogs that you do have on your site, and can also drive people aware due to the alerts that they will be getting in their inboxes constantly. Aim for a blog post to three blog posts were week that share a definitive causal link with a current event.