The Importance of Market Research

Market research is absolutely essential to the success of a brand. Imagine attempting to embark on a journey for gold with no map and no clue; that is the best way to describe the miserable turn [...]

The Recent Dominance of Snapchat

In recent years, social media companies like Twitter and Instagram have seen their once-exponentially growing numbers stall or dwindle. One Los Angeles-based tech company has been capturing the [...]

The Rise of Twitter | Social Media Tool | Simplemachine

It is often said, “Necessity is the father of invention.” Generally, this means that human beings, when presented with a challenge or an obstacle, will adapt and create the tool to meet the task. [...]

Easy Online Marketing Tactics | Simplemachine

  No matter what kind of business you run or how large it is, online marketing is vital to the growth and longevity of your company. Now, you may believe you’re up-to-date on your [...]

Building Content Strategy

Creating and publishing content can feel like an incredibly daunting task, especially when considering the thousands of articles, phone applications, websites and tutorial videos available. In [...]