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Strong content marketing strategies and SEO (search engine optimization) enable you to drive traffic to your website. When building a business, ensure there is a relatable personality behind it [...]

Here are the top 50 marketing books for 2019. This is Marketing  by Seth Godin This book will help you develop a foundation for better marketing. The focus of the book is teaching marketers how [...]

Due to an increasing number of patients who pay for out-of-pocket care, marketing has become critical to any psychiatry practice. Like any business, a practice needs a marketing campaign complete [...]

In 2017, there were several major changes in the independent living facility resident including, the increase in the digitally savvy senior; a change in living preference drove the requirement [...]

A major issue for eye care centers is finding new patients, and with a busy schedule, it is difficult to brainstorm new marketing ideas that will generate business. In such a competitive [...]

Simply put, every marketing move you make should support and show your company’s business goals. If any part of your marketing strategy is not directly connected with at least one of your [...]

With the continued explosive growth of social media, health and beauty brands debut the newest products to their followers first to create exposure and awareness around the brand. Well-known [...]

Many forms of traditional marketing still offer benefits to businesses like your own. Depending on your target audience, taking out television spots or print ads in the local newspaper might [...]

Do you have a local business in Dallas? If so, do you know how important it is to spread the word of the company and to connect with local customers? In many cases, customers will first learn [...]

There are literally millions of online and brick-and-mortar businesses; all of which are fighting to be noticed and generate sales from their products and overall presence. Therefore, it can be [...]