Online businesses need aggressive online marketing campaigns to cut through the noise. Considering that nearly 80% of small businesses in the U.S. have an online presence, you will be competing against millions of other businesses. Within your industry, in your location
Digital marketing services have become something of a commodity on the internet today. Many companies and individuals claim to be “SEO experts,” “social media experts”, or otherwise claim that their methods are the best. However, there are ways to identify companies
The Importance of a Blog A blog is an important addition to your inbound marketing presence. Cultivating and maintaining a blog possesses several different benefits. Some of the benefits you can expect include: Added search engine hits Boost website SEO
Today, the internet has not only allowed businesses access to a large online audience but also opened up many opportunities for cost-effective marketing. Google Adwords is one of the most effective online marketing techniques that businesses can use! At Simplemachine, we
Digital marketing has been gaining both acceptance and popularity over the years, with trends indicating that it will continue to change the way businesses carry out their marketing activities. However, if you are keen on enjoying the benefits of this
Google’s advertising service, AdWords, isn’t new to most marketers. You’ve probably heard stories about small businesses using the service to consistently net leads and convert sales. However, you might still be unsure if the service is right for you. While
WordPress offers you limitless potential for your company’s website! However, one element that often goes overlooked is the WordPress hosting platform, WP Engine. This host allows you to exploit WordPress to its fullest potential while giving you the necessary storage,
Digital marketing strategies may not be new to most business owners, but turning meaningful profit from digital campaigns remains a mystery to most. It can be frustrating considering that business is now primarily conducted online. Over 70% of consumers are now confirming
Digital marketing for business might not be new to most business owners, but turning meaningful profits from digital campaigns remains a mystery to most. It can be frustrating considering that business is now primarily conducted online. Over 70% of consumers are
SEO for WordPress is a natural choice for the beginner website owner and veteran alike. WordPress is often viewed as nothing more than a blogging platform and at first, that may have been true. But it has grown over the
SEO and PPC (Adwords) are always in a battle. In fact, a majority of marketers are split on which direction to go. If you’re a smart marketer though, you should have realized that it’s never a case of one or
Building a brand and gaining exposure takes a digital approach in the 21st century. It means getting down and dirty with a content marketing strategy. This is now an integral part of the B2C buying process, and consumers look at
Taking advantage of different marketing methods can help grow your business. It is important to utilize a variety of advertisements in order to reach your key demographics and to determine which ones bring in clients with the best return on investment.
Yoast is a WordPress SEO plugin that facilitates every aspect of article creation. For those who want their content to be found, Yoast is an increasingly trusted innovation. The Snippet Preview One reason Yoast is such a valuable WordPress SEO plugin is
Whether you’re a small business owner or a large company looking to expand your customer base, there’s always room for improvement when it comes to using effective marketing strategies. A successful marketing approach can be tackled several different ways. Let’s look
